We are a consulting
agency…

…offering to leading Polish and international brands solutions in integrated communications and public relations. We address the needs of tomorrow in the area of communications and help businesses build stable relations between brands and stakeholders.

In our strategies, projects and initiatives we always aim at meeting business objectives, our contribution being measurable and  influencing the audiences. We provide our clients with effective strategies in many different areas, e.g. PR, corporate  and product communications, social media, content marketing. Our global team is more than 6800 people,  working each day towards the success of a miscellany of brands with strong confidence in the power of dialog.

Our strategic partner in area of event’s is EL PADRE agency.

We belong to the International Public Relations Network (IPRN), having  branches located in 40 countries, owing to which, in the field of communications we have gained competences, professional knowledge and experience of truly highest world standards.

We are a member of the Polish Public Relations Companies’ Associaion (ZFPR), the largest Polish organization joining professional PR agencies together. We are regularly granted Polish and international trade-specific  awards for  distinctive project realizations.

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Jesteśmy agencją consultingową

Mission and vision

It is our mission to offer our clients most effective communication strategies so that they can build emotional relations with their customers using the engaging company story told by us in support, and eventually meet  their own business objectives.

It is the vision of Public Dialog to be the most recommended Polish agency in social Communications.

Values

Operating in the Communications business is a race without a finish line.  For us this race is also the base for our functioning as a Public Relations agency.   The acronym of  R A C E  defines a fundamental feature of Public Dialog, making it different from the other player in this branch. In pursuit of utmost professionalism in our day daily duties we focus on  the following:

Relations Relations

Interpersonal relations is the basis of good business.  We cooperate with our clients, business partners and media representatives in the spirit of mutual respect.  In order to build mutual understanding we always adhere to the rules of dialog. We consider two-way communication between our agency and the audiences to be a key value in public relations. Due to connecting  clients’ plans, interests and concrete expectations of their audiences we are able to  build mutual confidence.  We are aware of the fact that only professional, reliable and transparent information management between the company and its audiences may lead to deep understanding and cement  positive relations with all stakeholders.

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Ambition Ambition

We are an ambitious team, made up of the individuals who set  themselves challenging objectives. Our associates aim at attaining self-fulfillment and  being successful together  with the clients. The employees of Public Dialog
redefine popular and well-worn communication patterns, each day they work out  more  more effective and creative solutions. We set realistic and fully measurable KPIs, for which we do incur responsibility towards our clients, and together with them we look into the strategies at any  stage of their implementation.

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Client Centric Client Centric

We want to be the most client-oriented PR agency in the whole branch. We aim at absolute satisfaction of our clients, and this becomes an ultimate motivator in our daily efforts. We listen attentively to our clients’ needs, we adjust ourselves to their expectations, as a result of which we are also strengthening our brand, too. We provide well-thought and proven solutions in corporate communications, public relations  and content marketing in order for the clients’ stories to be heard well. Doing so, we are having a positive impact on their future and development.

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Empowerment Empowerment

We are working in a good team that is highly integrated, ambitious and responsible. Our specialists are empowered to contribute into the decision-making process pertaining to the development of Public Dialog. Everyone incurs full responsibility for their own actions, and our team can always count on support from other mates.
We activate the potential and knowledge acquired by our staff, and  it is our team that is a driving power for the Public Dialog’s advancement.

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Jesteśmy agencją consultingową

IPRN Network

We are the only Polish company belonging to the global network of IPRN.

International Public Relations Network was established in 1995 and now it is one of the most distinguished and largest networks in the world associating independent PR agencies.

We make the world smaller with integrated international communications being just at hand.   Many clients make use of our potential in running global campaigns or projects dedicated to specific markets. The IPRN comprises 40 professional agencies, based in 28 countries.
On a daily basis we cooperate through this network  with more than 6800 professionals.

Owing to the IPRN membership we are able to implement complex Communications projects  onto many markets at a time and win international know-how.

More info at: www.iprn.com 

 

Sieć IPRN

Our awards

Brown Golden Clip Awards 2017

Brown Golden Clip Awards 2017

AWARD:

BROWN GOLDEN CLIP AWARDS 2017

CATEGORY:

PR korporacyjny

PROJECT:

Łazarski – praktyczny wymiar kształcenia – Public Dialog, Uczelnia Łazarskiego

PR Platinium Awards 2017

PR Platinium Awards 2017

AWARD:

PR Platinium Awards 2017

CATEGORY:

Pro Bono Campaign

PROJECT:

The role of corporate communication- Research campaign

Golden Stevie Awards 2017

Golden Stevie Awards 2017

AWARD:

Golden Stevie Awards 2017

CATEGORY:

Other – Public Relations

PROJECT:

Report: The Role of Corporate Communication

Silver Stevie Awards 2017

Silver Stevie Awards 2017

AWARD:

Silver Stevie Awards 2017

CATEGORY:

Communications or PR Campaign/Program of the Year – Communications Research

PROJECT:

Report: The Role of Corporate Communication

Golden Clip Media Relations 2016

Golden Clip Media Relations 2016

AWARD:

Golden Clip 2016

CATEGORY:

Product Media Relations

PROJECT:

Ardor Auction- “The First Oldtimers Auction House Ardor Auction”

Golden Clip Product Launch 2016

Golden Clip Product Launch 2016

AWARD:

Golden Clip 2016

CATEGORY:

Product Launch

PROJECT:

Ardor Auction- “The First Oldtimers Auction House— Ardor Auction”

Mercury Excellence Gold 2015/2016

Mercury Excellence Gold 2015/2016

AWARD:

Mercury Excellence 2015 | 2016 GOLD

CATEGORY:

Product Launch

PROJECT:

Ardor Auctions Classic Automobiles Auction Event

The Sabre Awards 2016

The Sabre Awards 2016

AWARD:

The Sabre Awards

CATEGORY:

Product Media Relations (Trade Media)

PROJECT:

Ardor Auction- The First Oldtimers Auction House— Ardor Auction

Silver Stevie Awards 2016

Silver Stevie Awards 2016

AWARD:

Silver Stevie Awards 2016

CATEGORY:

Media Relations

PROJECT:

Ardor Auctions – first Polish-based classic cars auction house

Silver Stevie Awards 2016

Silver Stevie Awards 2016

AWARD:

Silver Stevie Awards 2016

CATEGORY:

Product Launch

PROJECT:

Ardor Auctions – “First Polish-Based Classic Cars Auction House”

PROTY (Project of The Year) 2016

PROTY (Project of The Year) 2016

AWARD:

PROTY (project of the year) 2016

CATEGORY:

B2C

PROJECT:

“The first Polish Classic Automotive Auction”

Magellan Awards 2015

Magellan Awards 2015

AWARD:

Bronze Magellan 2015

CATEGORY:

Product PR

PROJECT:

“The First Polish Classic Automotive Auction House”

IPRA Golden World Awards 2015

IPRA Golden World Awards 2015

AWARD:

Finalist IPRA Golden Awards 2015

CATEGORY:

B2B PR

PROJECT:

“Orbis Business Mixer”

Magellan Awards 2014

Magellan Awards 2014

AWARD:

Silver Magellan 2014, Top 25 campaigns

CATEGORY:

B2B PR

PROJECT:

“Orbis Business Mixer”

Golden Clip Distinction 2014

Golden Clip Distinction 2014

AWARD:

Golden Clip distinction 2014

CATEGORY:

Sport and tourism

PROJECT:

“Orbis Business Mixer”

International Public Relations Network 2014

International Public Relations Network 2014

AWARD:

PROTY (Project of The Year) 2013

CATEGORY:

CSR

PROJECT:

Lost Museum

Golden Clips 2013

Golden Clips 2013

AWARD:

Golden Clip 2013

CATEGORY:

Culture

PROJECT:

Lost Museum

Knowledge

We are eager to learn the new, but we also willingly we share the knowledge acquired. This is the only way to the development our organization and the capacity to provide effective solutions to our business partners. We perceive sharing knowledge and experience as a vital part of our agency’s operations. We regularly publish trade-specific reports, take part in conferences and seminars,  provide instruction at a number of academic centers, and actively take pr-bono initiatives aimed at the growth and personalizing of the  Polish Communications and PR sector.

FAKE NEWS FROM  THE POLISH JOURNALIST PERSPECTIVE

Report FAKE NEWS FROM THE POLISH JOURNALIST PERSPECTIVE

Our agency has carried out the first research in Poland on the scale of fake news phenomenon with news presenters and journalists as subjects. The survey was done between 24 and 28 April 2017 by the ARC Rynek i Opinia Research Institute. It comprised 154 journalists.
THE ROLE OF CORPORATE COMMUNICATIONS

Report THE ROLE OF CORPORATE COMMUNICATIONS

Please feel free to download the first report in Poland made on ‘The role of corporate communications’. The report is an effort to outline the characteristics of corporate communications, its trends and challenges, importance of stakeholders and the role of external accountants as well as present major challenges faced by the branch insiders.
The report compiles valuable information on the methods of measuring efficiency of Communications activities in the largest Polish and international companies.
CORPORATE BRAND AND  ITS COMMINICATION

Manual CORPORATE BRAND AND ITS COMMINICATION

Paweł Bylicki, CEO of Public Dialog, is a co-author of the manual entitled ‘Corporate brand and its communication’ It is dedicated to the individuals interested in product and corporate brands and those who take care of communications on the level of entire organization. The addressees can be company employees, however, the rules of communication presented therein are useful to civil servants of government agencies, self-governments, trade unions or foundations. The publication can be of use to specialists and managers of different levels, whose assignments involve various kinds of brand communication
The manual’s reader gets leads, among other things, on which major brand building components are, what identity, corporate image or reputation is, or why the brands devoid of strategic corporate communications management will fail to build relations with all their stakeholders. The manual outlines the notion of corporate vision, mission, value and culture. There are answers to the following questions: what is a corporate brand? What are its roles, objectives and functions? Who and how should manage corporate communications? How to plan corporate Communications and corporate strategy?